Could someone explain spamvertising to me?

I just don't get spamvertising. The ones with virii, infectious attachments, or ads for viagra, sure. Hell, even the phishing scams to get me to enter my paypal or banking info make sense. Some are just plain comical. But lately I've been getting a lot like this:

Subject: Eradicate all that you are indebted for without sending an other dollar

"Man! You have got one satisfied customer here. You see I availed myself of your services to completely Abolish all of my $52,000.00 in credit card balances. I was given the opportunity to discontinue all payments at once without using insolvency, counseling, or bank counseling.

Now, I'M back in the driver's seat and ALL of my high-interest obligations, fines, and fees are gone Legally and rightfully For good.

You are reputed to be the number one nationwide I totaly agree I will be mentioning all my relatives and officemates to call you. They would be insane not to get in touch with you straight away.

I can not thank you enough,, you have made life much brighter for me". Johnn C. in Texas

Dial
xxx--yyy-zzzz (phone number removed in case it's a real one)

Thorough knowledge or to bring to an end obtaining or to view our location

Rob stirred uneasily in his sleep, and one of the Turks drew a slight but stout rope from his breast and with gentle but deft movement passed it around the boy's wrists and drew them together behind him.The action was not swift enough to arouse the power of repulsion in the Garment of Protection, but it awakened Rob effectually, so that he sat up and stared hard at his captors
What are you trying to do, anyhow? he demandedm15

Is the idea that if they can't convince me to call them based on a good customer testimonial, they'll hook me in with a little gay pr0n?